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Women’s growing influence in wealth management: A conversation with Annabel Bosman

In episode two of Voices of Change: Women transforming capital & risk, APCL turns the spotlight to the wealth management arena, sitting down with Annabel Bosman, Senior Director and Regional Centre Head for London and the South East at RBC Brewin Dolphin.

With nearly three decades in wealth management, spanning roles at Barclays, Citi, Deutsche Bank and Julius Baer, Annabel brings both perspective and sheer honesty to a wide-ranging conversation about how the industry has evolved for women, not only as professionals but as investors. 

Listen to the episode below:

 

A central theme of the episode is change: in who holds wealth, who advises on it and how those conversations are being shaped. Annabel reflects on her early career, which began in a significantly different environment, where both clients and colleagues tended to fit a narrow demographic. Today, wealth creation is far more diverse, and the advisory landscape is gradually adapting to reflect that shift.

For firms like RBC Brewin Dolphin, that means challenging traditional hiring models, rethinking where talent is sourced, and ensuring relationship teams better mirror their evolving client base.

The discussion also explores the much-referenced “great wealth transfer”. While headlines often focus on intergenerational transfers, Annabel highlights that the first transition of wealth is frequently between spouses. Increasingly, women are taking an active role in financial decision-making, seeking advice and engaging directly in conversations that may once have excluded them. In a 2023 survey on this topic, RBC Brewin Dolphin found that over 80% of women sought wealth management advice compared to just 67% of men1 – demonstrating the increasingly proactive role that women are taking with their personal finances.

But this is about more than access, it’s also about mindset. Annabel notes that women often approach wealth not as an end in itself, but as a means to achieve broader goals: supporting family, contributing to community, or driving positive impact. This shift toward more holistic, purpose-led wealth planning is reshaping the advisory model itself, moving the industry beyond pure performance metrics toward deeper, values-based conversations.

The episode also addresses the barriers that remain. From the confidence gap that can surface in business planning and self-promotion, to structural challenges in recruitment practices, Annabel speaks openly about what still needs to change. She offers practical insight into how firms can better support female advisors and how women can back themselves more assertively when stepping into leadership or client-facing roles.

For those considering a career in private capital or wealth management, Annabel’s advice is refreshingly direct: start investing personally, however small; understand your own financial story; and think carefully about the type of clients and relationships you want to build that would align with your own personal USPs.

Insightful, honest and forward-looking, this episode celebrates progress in the wealth management industry while recognising the work that’s still to be done – and, most importantly, it offers encouragement to the next generation of women shaping the future of wealth.

1Kantar – RBC Wealth Management UK brand tracking survey, November 2023. Sample: 600 UK-based high-net-worth individuals.

Find out more about RBC Brewin Dolphin:


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